Our Companies

Founded in Dubai with a strong commitment to quality and innovation, Alarif Trading Company has grown into a leading name in the trading and manufacturing sectors. Over the years, we’ve built a legacy rooted in trust, expertise, and a deep understanding of market needs. With our diverse portfolio of businesses, including Shan Banaspati, Taj Floor Mill, and YPHC, we are proud to be recognized as a key player in the markets we serve, particularly in Pakistan, where our brands have become household names.

Alarif Trading Company was established with a singular vision: to provide high-quality products that meet the evolving needs of our customers while maintaining strong ethical business practices. With a global perspective and a local understanding, we quickly established a reputation for excellence in both product quality and customer service.

Since our inception, Alarif Trading Company has achieved numerous milestones that mark our growth and success:

Launched as part of our efforts to diversify our portfolio, Shan Banaspati quickly became one of the most trusted cooking oils in Pakistan, known for its consistent quality and health-conscious formulations. Today, it remains one of the top-selling edible oil brands in the region.

Recognizing the demand for premium-quality flour, we expanded into milling, introducing Taj Floor Mill as a leading producer of high-quality wheat flour. Our products have been integral in serving families, bakeries, and industries across Pakistan.

(Ying Premium Hardware Company) was established as a leading one & only manufacturer in Pakistan of door handle locks and other high-quality architectural hardware. With a focus on durability, design, and security, YPHC has quickly become a trusted name for builders, architects, and homeowners seeking premium locking solutions for residential and commercial properties.

At Alarif Trading Company, we believe that quality is the cornerstone of our success. Every product we offer, from our food products to our health solutions, is created with care, using the best materials and the latest technology. We ensure strict quality controls at every stage—from production to delivery—to maintain the highest standards in all that we do.

As we continue to grow, we remain dedicated to our core values of integrity, innovation, and excellence. With a strong foundation in place, we are excited to explore new markets, expand our product offerings, and continue our legacy of serving customers with products they can trust. Our journey has been defined by hard work, resilience, and a commitment to always doing things the right way. And as we look to the future, we remain steadfast in our mission to lead with purpose and integrity in everything we do.